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Its that time of year again when people start to think about getting back in the swing of things following the festive break. Or if you are a skier/boarder like me you might be planning your next holiday? Last year I posted a blog called  NetSki – The best way to network! complete with video and… [Continue Reading]

This week I had the pleasure of meeting England captain Graeme Swann (@Swannyg66) at a sporting dinner run by my friend Brian Hall (@Brian2678) of Tight5 Events. Swanny was hilarious and the evening was a great success with a decent amount of money made for two very worthy charities. What I want to discuss though… [Continue Reading]

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Last week whilst promoting a charity event for Inner Flame I was goaded into a challenge by @SarahArrow and others to sing for re-tweets. I set the target so high, I simply didn’t think they would hit it. If my message was tweeted 100 times (By unique twitter accounts) I would sing on YouTube and… [Continue Reading]

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I love spam! Well not excessive repeat of the same products but I am fascinated by other businesses marketing messages. In the UK we detest being sold too where this is a respected profession in other cultures, why is that? I believe it is becoming increasingly harder to get noticed In business today, traditional marketing… [Continue Reading]

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Well event season started again this week with the first of our September events in Cardiff which went very well and a good time had by all. It was clear from many of the conversations I had or overheard that things are really tough out there for small businesses at the moment which I know… [Continue Reading]

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FILM: You need a good acronym in social media

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Wanna be a Social Media F.I.L.M. Star?

When working with clients who are new to social media I take them through a process to get them started which I call F.I.L.M. Every piece of educational content should have an acronym should it? It’s the unwritten rule! I believe this is a simple process which anyone can use to get started with their [...]

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Announcing NetSki 2012

Its that time of year again when people start to think about getting back in the swing of things following the festive break. Or if you are a skier/boarder like me you might be planning your next holiday? Last year I posted a blog called  NetSki – The best way to network! complete with video and [...]

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Social media comparison chart – Free Download

Social media is a fast and powerful route to market for your content. You can use it to increase your readership, meet new prospects and engage with your existing customers. Whilst working on the Zero to Blogger book with Sarah we thought about ways that social media plays in content distribution and we compiled a [...]

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Graeme Swann Talks Twitter

This week I had the pleasure of meeting England captain Graeme Swann (@Swannyg66) at a sporting dinner run by my friend Brian Hall (@Brian2678) of Tight5 Events. Swanny was hilarious and the evening was a great success with a decent amount of money made for two very worthy charities. What I want to discuss though [...]

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Warren Connick Jnr – Keeping my Word

Last week whilst promoting a charity event for Inner Flame I was goaded into a challenge by @SarahArrow and others to sing for re-tweets. I set the target so high, I simply didn’t think they would hit it. If my message was tweeted 100 times (By unique twitter accounts) I would sing on YouTube and [...]

Guest bloggers

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How to write a press release

A guest post to help you get the most of your press releases. If you like it, please share it. Warren How to write a press release Recently, I was asked to talk to a group of Wiltshire business owners on the subject of writing press releases.  With 20 years’ experience in newspaper journalism – [...]

5 Quick Tips for Maximising Your LinkedIn Profile

Jodie is a social media strategist who works closely with her clients to help them recruit, retain and communicate with their audiences using social media. Here are my tips for making the most from your LinkedIn profile. Some you may know, some you may not. Please share: 1. Utilise your ‘professional headline‘ By default, LinkedIn [...]

8 Ways We Make Facebook Work For Us

Yvonne Radley is the co-founder of Action Boot Camp in Nottinghamshire. An outdoor fitness training company that offers a welcome alternative to the gym. The company was launched just over a year ago and they’ve gone from zero clients to 220 and four venues. Facebook plays a massive role in their success and they currently [...]

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Camouflage – or Marketing?

The Basic Rules of Camouflage…..  No SHINE No SHAPE No SILHOUETTE No SOUND No SHADOW Shine The business must be shiny smart, both in public image and focussed thinking. Be shiny, be noticed! Shape Keep in shape, pay attention to costs, apply experience, be flexible. Silhouette Make sure the silhouette of your company’s vision is [...]